Semantiweb is specialized in Consumer Insights and helps leading brands better understand their targeted audiences, understand their performances and identify new trends.
We analyze spontaneous online conversations posted on blogs, forums, social networks as well as online reviews.
Our methodology leverages proprietary databases, algorithms, IA as well as human analysis.
We help healthcare companies:
- understand specific targeted audiences (for example: patients suffering from diabetes)
- identify the different steps of the patient decision journey (for example: journey of patients going through menopause)
- identify and track specific key opinion leaders (for example: derms, dentists, nurses)
- analyze the perception of specific OTC products (for example, what drives positive reviews of health supplements).

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